The new guidelines cover a wide range of practices, from respecting confidentiality and avoiding inappropriate content to maintaining professional boundaries when accepting paid promotions. They serve as a reminder that our individual digital footprints can impact ourselves and how Odfjell is perceived.
Key reminders include:
The guidelines also set expectations around separating personal and professional accounts, responding to negative feedback, and seeking consent before posting content featuring colleagues, partners or clients. Employees are encouraged to consult the Communications team if unsure about the appropriateness of a post or if they are contacted by the media.
“These guidelines are not meant to restrict individual expression but to ensure that our collective online activity supports Odfjell’s values and professional standards,” says VP Corporate Anngun Dybsland. “We all play a role in shaping the Odfjell brand and digital presence.”
For questions or clarification, please don’t hesitate to reach out to the Communications team at media@odfjell.com.
The full document is available on Docmap and will serve as a reference point moving forward for any work or personal activity that intersects with the Odfjell brand.
